Audemars Piguet meets 1017 ALYX 9SM

Featuring a new collaboration at the crossroads of fashion and Haute Horlogerie with 1017 ALYX 9SM, from the designer Matthew Williams.

Audemars Piguet is pleased to announce a new collaboration with American designer Matthew Williams, founder of the brand 1017 ALYX 9SM. To mark the occasion, four new Royal Oak and Royal Oak Offshore references and a Royal Oak unique piece are being launched simultaneously. 
The timepieces combine the recognisable aesthetic codes of the Manufacture with the designer’s refined touch. The two brands have designed this resolutely modern collection together to appeal to fashion lovers and allow them to express their individuality.

This unprecedented collaboration between Audemars Piguet and the fashion brand 1017 ALYX 9SM, which was founded in 2015, is the last example to date celebrating the strong ties that the Manufacture has forged with different creative worlds, such as fashion.

The Chicago-born designer likes to play with materials that are high quality, innovative and highly technical to develop surprising and disruptive creations. The two brands share this avant-garde spirit, as well as a passion for details and the mastery of their craft. In addition, they both adhere to a holistic sustainable approach.

The four references come in 18-carat yellow or white gold and are comprised of two Royal Oak models and two Royal Oak Offshore models of different diameters. This is the first time that the same design has been developed for both collections simultaneously.

 In an effort to make the aesthetics as clean and pure as possible, Matthew Williams and Audemars Piguet have reduced the dials to their simplest form, removing the hour-markers and the date aperture on the Royal Oak models to highlight the elegant vertical satin-finishing decorating the gold dials. The result is timeless monochrome timepieces that blend refined aesthetics with advanced watchmaking techniques.

The collaboration was unveiled to press and brand ambassadors on August 24 in Tokyo, marking a significant milestone in the convergence of haute horology and contemporary design.

 
 
&nbsp  
&nbsp